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    "result": {"data":{"markdownRemark":{"frontmatter":{"title":"What Are User Journeys?","slug":"what-are-user-journeys","updated":"2022-01-13T00:00:00.000Z","category":"design-toolkit","ingress":"A user journey map illustrates the step by step process that users take to complete a task. The Flex user journeys answer the question \"How do users use the marketplace?\"","skills":null},"htmlAst":{"type":"root","children":[{"type":"element","tagName":"h2","properties":{"id":"what-are-user-journeys","style":"position:relative;"},"children":[{"type":"element","tagName":"a","properties":{"href":"#what-are-user-journeys","ariaLabel":"what are user journeys permalink","className":["anchor","before"]},"children":[{"type":"element","tagName":"svg","properties":{"ariaHidden":"true","focusable":"false","height":"16","version":"1.1","viewBox":"0 0 16 16","width":"16"},"children":[{"type":"element","tagName":"path","properties":{"fillRule":"evenodd","d":"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z"},"children":[]}]}]},{"type":"text","value":"What are User Journeys?"}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"text","value":"User journey mapping is a simple but powerful tool that helps you\nunderstand and plan how users interact with your marketplace and how\nthey will do business on your marketplace. The User Journey maps the\ndistinct steps a user must take to accomplish a certain goal - for\nexample, booking a yoga lesson."}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"text","value":"Building your custom marketplace starts with defining the user journey\nthrough your marketplace; how providers and customers use your\nmarketplace illustrates the platform you’re building."}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"element","tagName":"em","properties":{},"children":[{"type":"text","value":"Customer (buyer) - A user who registers to a marketplace to make\npurchases."}]}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"element","tagName":"em","properties":{},"children":[{"type":"text","value":"Provider (seller) - A user who sells or rents their products or\nservices on a marketplace."}]}]},{"type":"text","value":"\n"},{"type":"element","tagName":"h2","properties":{"id":"the-user-journeys-for-flex-templates","style":"position:relative;"},"children":[{"type":"element","tagName":"a","properties":{"href":"#the-user-journeys-for-flex-templates","ariaLabel":"the user journeys for flex templates permalink","className":["anchor","before"]},"children":[{"type":"element","tagName":"svg","properties":{"ariaHidden":"true","focusable":"false","height":"16","version":"1.1","viewBox":"0 0 16 16","width":"16"},"children":[{"type":"element","tagName":"path","properties":{"fillRule":"evenodd","d":"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z"},"children":[]}]}]},{"type":"text","value":"The User Journeys for Flex Templates"}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"text","value":"The Flex User Journeys will introduce you to the three different\nmarketplace templates - Saunatime, Yogatime and Sneakertime - and their\nUser Journeys."}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"element","tagName":"a","properties":{"href":"/docs/legacy/operator-guides/concepts/#flex-templates-for-web-ftw"},"children":[{"type":"text","value":"Flex Templates for Web"}]},{"type":"text","value":"\nare the starting point for building your custom marketplace with Flex.\nThere are three templates from which you can choose the one closest to\nyour marketplace idea. The templates are open-sourced website\napplications that developers can modify per your unique requirements.\nThe result is a custom-built marketplace without the cost or time\nrequired to build it from scratch."}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"element","tagName":"a","properties":{"href":"/docs/legacy/design-toolkit/user-journey-saunatime/"},"children":[{"type":"text","value":"Saunatime"}]},{"type":"text","value":" is a great starting\npoint for building rental marketplaces. Saunatime providers list saunas\nfor rent by day. Sauna lovers can search saunas by location and book\nsaunas by day using an availability calendar."}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"element","tagName":"a","properties":{"href":"/docs/legacy/design-toolkit/user-journey-yogatime/"},"children":[{"type":"text","value":"Yogatime"}]},{"type":"text","value":" is a marketplace for\nservice providers–in this example case Yoga teachers–to create profile\nlistings advertising their teaching practice. Customers can book hourly\nsessions from these teachers’ availability calendars. Since Yogatime\nuses time based availability, rather than day based availability like\nSaunatime, it is also a good starting point for marketplaces where\nbookings are made with time units smaller than days."}]},{"type":"text","value":"\n"},{"type":"element","tagName":"p","properties":{},"children":[{"type":"element","tagName":"a","properties":{"href":"/docs/legacy/design-toolkit/user-journey-sneakertime/"},"children":[{"type":"text","value":"Sneakertime"}]},{"type":"text","value":" is designed to\nbe a starting point for marketplaces where products are bought and sold.\nSellers list their products–in this case sneakers–and manage inventory\nand fulfilment. Customers find, purchase, and review sneakers and\nsellers."}]}],"data":{"quirksMode":false}},"headings":[{"value":"What are User Journeys?","depth":2},{"value":"The User Journeys for Flex Templates","depth":2}]}},"pageContext":{"slug":"what-are-user-journeys","category":"design-toolkit"}},
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